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Founded by Pharrell Williams and NIGO, ICECREAM is a graphic-driven clothing label known for playful visuals, bold character work, and its signature running dog motif. The Location S/S Tee in Black features an ICECREAM wordmark framed by a spiked border at the front. The back carries a large dollar sign graphic listing Miami, Hong Kong, Virginia Beach, New York, Tokyo and London, while a ribbed crewneck completes the design.